InCart ecommerce platform
Tools & Engineering
Tools & Engineering
Free Trial/Demo


Ecommerce platform for startup, growing and established businesses

Fully managed platform
UK based support
Secure https shops
Optimised for desktop, tablet and mobile
Search engine friendly
Unlimited bandwidth
Own test shop
Bulk import/export via spreadsheet
Read more about our overview >
Real time information vs equivalent day last year
Sales revenue / no. of orders / average order value
Sales revenue / no. of orders by payment method
Sales revenue / no. of orders by currency
Visitors by desktop / tablet / mobile
Visitor conversion
Basket abandonment
Customers by guest / registered / returning
Orders shipped
Products created / active / end of line / inactive
Read more about our dashboard >
Take Payments
Credit / debit cards
V12 Finance / Pay4Later Finance
Bank transfer
Pro-forma invoice
Read more about taking payments >
Secure checkout
Streamlined checkout process
Guest checkout
Apply promotion / voucher codes
Ship to billing address only option
Postcode Anywhere integration
V12 / Pay4Later finance calculator
Send order comfirmations
Customise order confirmation emails
Export orders to spreadsheet
Read more about checkout >
Shop Design
Free shop themes
Fully customisable theme HTML / CSS
Create your own look from scratch using HTML / CSS
Create a single reactive design for all devices or a dedicated design per device
Email template designer
Read more about our shop design >
Page Design
Powerful visual page designer
Create pages with unlimited sections and columns
Drag to resize column widths
Move elements using drag and drop
Create full width or fixed width pages
Create device specific pages, or apply designs to all devices
Create banners with ease
Create carousels with ease
Embed HTML / CSS in your pages
Embed 3rd party scripts
Publish designs to one or more pages in your shop
Create time limited marketing
Create country specific advertising
Read more about page design >
Drive Traffic
Comprehensive SEO support for organic search ranking
Increase revenue with Google Shopping
Drive traffic with affiliate marketing using Affiliate Window
Increase conversion with TrustPilot
Up sell with associated / alternative / accessory products
Link to social networks
Increase average order value by offering finance
Create country specific promotions
Engage customers with email marketing
Create time limited marketing
Embed 3rd party scripts
Read more about drive traffic >
Convert Visitors
Abandoned cart saver
Saved items / wish list
Basket recovery with email remarketing
Automated customer offers
Visited items
Read more about convert visitors >
Sell Globally
Multi-shop using a single domain
International and EU VAT with VAT selector
EU VAT exclusion
Exchange rate pricing
Currency price list pricing
Country specific marketing
Country specific Google Shopping
Country specific Affiliate Window
Proxy server support
Global trade identifiers
Localisation with automatic country recognition
Read more about sell globally >
Drag and drop image upload
Automatic image processing
Square, landscape and portrait images
Read more about images >
Unlimited products and categories
Unlimited product options and variants
Unlimited product images
Unlimited product filters
Colour & swatch product filters
Unlimited product descriptions
Display products in multiple categories
Set product and category canonical URLs
Associated / alternative / accessory products
Enlarge image lightbox
Product image zoom
Rotating product images
Size chart lightbox
Product Q & A
Product reviews
Import / export products in bulk
Read more about products >
Shop Search Engine
Accurate results fast
Show search suggestions
Dedicated search landing page
Alternative search keywords
Make / model search
Review previous searches
Read more about our shop search engine >
Automatic stock control
Product lead times
Run to zero product status
Low stock notifications
Suppress stock availability and lead times
Multi-warehouse / supplier stock and lead times
Multi-outlet with outlet distance calculator
Read more about inventory >
Promotions Engine
Promotion / voucher codes
Complimentary / free items
Cheapest free offers
Money off offers
Multibuy offers
Bundle offers
Shipping offers
Automated offers
Pre-release products
Pre-order products
Promotion stickers
Customer specific promotions
Read more about our promotions engine >
Pricing Engine
Unlimited price lists
VAT inclusive / VAT exclusive prices
Price list discounting
Volume / quantity break pricing
Exchange rate pricing
Time limited price lists
Multi-variant pricing
Cost prices
Margin on cost pricing
Currency based price lists
Customer specific pricing
Read more about our pricing engine >
Search Engine Optimisation
Automatically optimised URLs
User defined URLs
301 redirects
Automatic page titles, H1 and meta tags
User defined page titles, H1 and meta tags
Opengraph tags
Superseded products
Read more about our search engine optimisation >
Shipping Engine
Unlimited carriers
Unlimited shipping types (e.g. no fly, hazardous, pressurised etc)
Simple factored weight shipping
Actual weight and size shipping
Cost based insurance constraints
Zone and country specific weight and size constraints
Area, fuel, residential, oversize and overweight surcharges
Volumetric weight and dimension based pricing
Quantity based volumetrics (e.g. each, 6 pack etc)
3D and weight constrained box packing
Void space packing
Drop shipping
Cubiscan volumetric scanner compatible
Associate no fly / harzardous shipping labels
Read more about our shipping engine >
Kit and Bundle Engine
Unlimited kits and bundles
Kit single or multi-variant components
Multi-kit products
Kit component quantities
Zero price components
Mixed VAT kits and bundles
Show components in basket / at checkout / on orders
Calculate prices from components
Calculate stock and lead times from components
Refactor component prices for kit and bundle discounts
Read more about our kit and bundle engine >
Assemblies and Sub-Assemblies Engine
Assembly builder
Unlimited assemblies and sub-assemblies
Include services
Build assemblies from unlimited components / services / sub-assemblies
Calculate prices from components / services / sub-assemblies
Calculate stock and lead times from components / services / sub-assemblies
Explode assemblies to visualise / purchase components
Read more about assemblies and sub-assemblies >
Make / Model Engine
Make / model shopping made easy
Make / model builder
Unlimited make / model refine levels
Easy make / model / product association
Make / model / product fitment notes
Universal fitment products
Include make / model in shop search
Multiple make / model searches per shop
Show make / model in basket / at checkout / on orders
Import / export via spreadsheet
Read more about our make / model engine >
Easy returns process
User defined return reason codes
Acknowledge returns
Return items to stock
Customise return email template
Export returns via spreadsheet
Returns REST API
Read more about returns >
One click shipping
Part shipping
Automatic shipping confirmations
Customise shipping confirmation emails
Acknowledge orders va spreadsheet
Shipping REST API
Read more about fulfilment >
Standard Ebay integration
Automotive Ebay integration
Read more about our Ebay integration >
Newsletter builder
Schedule future send date and time
Automatically populating mailing lists
Unsubscribe process
DOT Mailer integration
Read more about newsletters >
Customer Reviews
Show customer reviews
Show product reviews
Automated customer review process
Automated product review process
TrustPilot integration
Read more about customer reviews >
Customer Q & A
Show ask a question
Show previous questions and answers
Allow visitors to answer questions
Answer / moderate / publish customer questions
Review / publish customer answers
Read more about customer Q & A >
Wordpress blog integration
Read more about our blog >
Mixed B2B and B2C shops
Password protected shops
Multiple contacts per customer
B2B pricing engine
Customer specific discounting
Customer EU VAT status
Customer specific promotions
Capture company name and VAT number at checkout
Show paper catalogues during checkout
Electronic catalogue display / download
Export customers to spreadsheet
Customer REST API
Read more about B2B >
3rd Party Interfaces
Affiliate Window
Competitor Monitor
Defacto Software
DOT Mailer
Google Analytics
Google Shopping
Parcelforce Convenient Collect
Pay4Later Finance
PCA Direct
Sage Pay
V12 Retail Finance
Read more about our 3rd party interfaces >
PCI compliant payment gateways
Latest 256 bit SSL security
Https secure shops
Secure 100% of your shop, not just your checkout
Block customers from placing orders
Block countries from placing orders
Block IP addresses from your shop
Ship to billing address only
Read more about security >
99.9% uptime
Fully managed hosting
Unlimited bandwidth
24/7 server monitoring
Automatic backups
Read more about our hosting >
Bulk Import / Export
Pre-defined import / export templates
Import data in bulk from spreadsheet
Export data in bulk to spreadsheet
Read more about bulk import / export >
Customer REST API
Read more about our API >